How to manage several business models at the same time?

The business model is a one-page description of the major aspects of a business: the target customers, the value proposition, the relationship with them, the critical activities, the key assets, the partners, the sources of revenue and the cost items.

Reflecting on your business model is a great step when you’re looking for clarity and agility to grow or transform your business.

Many companies operate several business models, such as traditional air transport with low-cost flights, the manufacture of new equipment with the repair and maintenance business, consultancy with training.

I have observed that the coexistence of these business models does not always create the expected value. Several warning signals should push you to pay a closer look at the topic.

When you operate several business models, there are four pitfalls to avoid. To extract the expected performance, a structured approach will enable you to diagnose your portfolio and set the right course. 

To find out how to best manage your business model portfolio, ask for the full article in PDF!


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